Let your career take flight!
Our intern program branding needed to create a strong sense of unity—helping interns feel connected to one another while reinforcing that they’re already part of the Fidelity community. At the same time, the visual direction needed to signal momentum and possibility: this internship isn’t the final destination; it’s the beginning of their career journey with us. Let your career take flight.
The solution stays rooted in Fidelity’s core brand, but with a distinct spin tailored to early‑career talent. The system brings in energetic graphic elements and community‑focused visuals to create warmth, belonging, and cohesion—while subtly reinforcing the idea that their next step could (and should) be a future role at Fidelity.
